April 25, 2024

txinter

Expect exquisite business

Bake Off stays on Channel 4 in new three-year deal

Channel four will keep on to air the Great British Bake Off for a further three decades soon after the broadcaster signed a new offer with the show’s producers.

The agreement with Appreciate Productions will also increase to Channel 4’s current specials for Bake Off: An Additional Slice, Junior Bake Off, Bake Off: The Experts, The Great Superstar Bake Off for Stand Up To Cancer and The Great Pottery Toss Down.

Previously this 12 months Aldi prolonged its sponsorship of the display and its spin-offs in a offer value a described £4m. 

Ian Katz, Channel 4’s chief written content officer, claimed: “We are thrilled that Channel four will keep on to serve up Bake Off’s distinctive mix of heat, humour and soggy bottoms for decades to appear. Bake Off is all about optimism, celebrating eccentricity and bringing the country collectively – specifically what a publicly owned Channel four is right here to do.”

Richard McKerrow, chief executive of Appreciate Productions, claimed the offer underlined a “mutual respect and partnership which permits us to carry Bake Off to the widest audience possible”.

Bake Off is 1 of Channel 4’s most well-known exhibits, with previous year’s closing watched by eleven.5m people today, successful an audience share of pretty much 42pc.

This sequence is averaging 8.7m viewers an episode, making it 2nd only to Strictly Occur Dancing as the most well-known unscripted display.

The cooking programme was first broadcast by the BBC in 2010 and ongoing for seven sequence.

It moved to Channel four in 2017 soon after its maker, the Sky-owned Appreciate Productions, unsuccessful to concur a new offer with the BBC. The enterprise came in for criticism for using Bake Off to the greatest bidder in a offer value a described £25 a 12 months.  

The show’s greatest audience during its BBC period was 16m viewers in 2016.

Mel Giedroyc and Sue Perkins, who introduced the display on the BBC, did not make the transfer to Channel and claimed at the time: “We are not likely with the dough.”