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Strong demand: 87% teas sold at Coonoor auctions

While the offer of 23.32 lakh kg for Sale 17 of the auction of Coonoor Tea Trade Affiliation (CTTA) was the greatest for any auction so significantly this calendar, increased demand from customers assisted as much as 19.eighty four lakh kg of this offer (87 per cent) to be marketed in spite of the regular value mounting to ₹ 117.forty eight a kg from former week’s ₹114.fifty three.

This resulted in the overall earnings to increase to ₹23.31 crore from ₹15.78 crore, marking a growth of ₹7.fifty three crore or 47.72 per cent in just one particular week.

“Pascoes Woodlands Eco-friendly tea topped the entire auctions this week when Radhika Traders bought it for ₹300 a kg”, Ravichandran Broos, General Supervisor, Paramount Tea Marketing (SI) P Ltd., who auctioned this tea, told BusinessLine.

Amongst CTC teas, Homedale Estate’s Damaged Orange Pekoe grade, auctioned by International Tea Brokers, topped when Oswal Tea Traders bought it for ₹296 a kg.

Pinewood Estate bought ₹256, Crosshill Estate Specific ₹251 and Vigneshwar Estate ₹200.

Amongst orthodox teas, Kodanad bought ₹282, Havukal ₹240, Glendale ₹229, Nonsuch Orthodox ₹226, Devashola and Kil Kotagiri ₹215 every and Chamraj ₹205.

Covid-led intake

“The standard perception between customers in India and overseas that tea can help to establish immunity propelled higher absorption this week because of to the spread of next wave of Covid-19 in a lot of areas. These increased demand from customers took place for our teas all through the lockdown very last calendar year also”, reported CTTA Chairman L Vairavan.

“Traders in a lot of States are constructing stocks to cater to their customers’ demands if disruption in buying and selling activities takes place because of to lockdown”, he stated.

“Besides, with stories of drought-like problem prevailing in North Indian plantations, upcountry customers, apprehending shortfall in supply of these teas, picked up more substantial volumes in our auction. Many thanks to the exemption granted to the tea sector from lockdown in The Nilgiris, there is uninterrupted supply of high-quality teas in our auctions”, he disclosed.