With all the possible target markets out there, why would anyone want to market to seniors, anyway? Thought of by some as a “lost cause,” they are labeled as too old, too disabled, too oblivious or too frugal. While those monikers may apply in some cases, it is astonishing how wrong those perceptions are when you examine the reality of today’s buying public despite a sour economy, a real estate crisis and unemployment at its worst level in decades. Suddenly, seniors are looking mighty appealing to some, if not all, marketers because of a few major facts: Misconception #1: Senior citizens are in the minority Fact: 76 million baby boomers…